Below you'll find the very latest company news.
For news and press coverage on products and services of particular interest within Prospect Swetenhams, please click on the appropriate link:
If you're looking for press comment, please contact our PR agency Lawrence Pritchard PR on:
| Article | Date |
|
|
30 May 2008
|
Prospect Swetenhams has announced the launch of its own high performance B2B data solution which uses innovative technology and database architecture to boost data performance. This product comes as a result of a 12 months research and development programme into the complexities of organisational buying structures and relationships between the 4m businesses in the UK.
| |
|
|
29 May 2008
|
Prospect Swetenhams, one of the UK’s leading data solutions companies, has teamed up with financial broker Horizon Finance, to complete a study into the marketing and purchasing habits of groups of consumers which they have titled ‘Aspiring’.
| |
|
|
01 May 2008
|
Cemit Interactive Media, a leading player within the Italian direct marketing industry, is delighted to announce that it has joined Database Network Associates (DNA), a Pan - European partnership that acts as a one-stop-shop to guide companies through their European direct marketing campaigns.
| |
|
|
21 April 2008
|
B2B data specialists Market Monitor have announced the launch of a new business email contact database. The company, which has created the list using its own in-house research and tele-verification team, claims that it is the most accurate and reliable of its kind in the UK.
| |
|
|
10 April 2008
|
Leading data solutions provider Prospect Swetenhams has announced the appointment of Adam Cheesman as digital marketing executive. Cheesman joins the company from UCB Home Loans, a subsidiary of the Nationwide Building Society, where he was responsible for all aspects of their digital marketing, from website design to email and online advertising.
| |
|
|
10 April 2008
|
A new study into issues in client data by leading data solutions provider Prospect Swetenhams suggests that clients are failing to unlock the full value of their data. The six month study, which looked at data from a cross section of clients, found that most prospect data supplied to its data bureau division was accurate, but that customer data was failing to be exploited largely due to a range of issues around the way it is collected, particularly around the online automation of this process.
| |
|
|
07 April 2008
|
Analysing a clients’ customer data can be one of the most exciting things we do as a data services bureau. It can reveal untold nuggets of intelligence about buying behaviours and trends. This is the starting point to help us pinpoint the best possible prospect data to source for acquisition campaigns. However, it can also be a frustrating experience with the data quality varying tremendously.
| |
|
|
29 February 2008
|
Tricia Forbes, founder of Oxfordshire based list broker List Experts, announces that her company is to close next month.
| |
|
|
12 February 2008
|
Erika Rey-Raab has joined Prospect Swetenhams, one of the UK’s leading data solutions providers, as an account director with the company’s Data Planning and Buying team.
| |
|
|
11 February 2008
|
Ibubble, one of the UK’s leading online publishing companies has handed the management of a range of its leading data files to Prospect Swetenhams. These include student networking and competitions site Funky.co.uk, teen site Wickedcolors and Lifeoutloud, which is aimed at the over 50s.
| |
