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Diamond Life

Give your marketing the cutting edge

If you’re targeting the over 50s, we have one of the best profiled sets of data on the market. Diamond Life, which markets a range of dedicated services for the over 50s, has over 5 million active and high spending individuals in this age group. By using the wealth register overlaid with lifestyle from myletterbox.com, investment and property data, we can help you to select just the right individuals for any campaign. These include property value, investment portfolio value, car ownership, children’s ages and household income.

Ideal for a range offers, from financial to charitable, these are people who may well be retired, but who haven’t stopped enjoying life-with interests ranging from gardening and dining out to home entertainment and gourmet foods.

To get some cut through for your next marketing campaign and find out what Diamond Life can deliver you, call us now.

Volumes:
Over 5 million individuals aged over 50 @ £120/000

Profile:

  • In the 'prime of life'
  • Property value of £150,000 to over £1m+
  • High levels of savings and disposable income

Selections:

  • Investment Portfolio Value
  • Property Value
  • Household Income
  • Telephone Numbers
  • Lifestyle Data (eg car type & age, age of children, credit card ownership)
  • Postcode level affluence

Recommended Users

  • Charities
  • Financial services
  • Premium consumer purchases
  • Investments

General:

  • Counts available within 48hrs
  • Updated weekly
  • Rental approval with a mailing piece

Please view PDF datacard below for costings

For further information or counts on this or any other file please contact our sales team on 020 8481 7356 or email b2c@prospectswetenhams.com